MORR Talent  ·  Speakers & authors

From the page to the stage.

A book is not a business and a keynote is not a career. Both are entry points to one. We represent speakers and authors building the platform underneath: stages booked, launches run as campaigns, and the revenue that follows the message.

Mandate

What we run for you.

The economics here are rarely in the fee or the royalty. They are in what a stage and a book make possible afterwards, which is the part most representation ignores.

Stages and booking
Keynotes, panels, and corporate dates sourced, negotiated, and scheduled, with the fee moved deliberately over time rather than left where it started.
Launches run as campaigns
A book launch with a runway, an asset set, and a distribution plan, rather than an announcement on publication day. The window is short and almost entirely determined by work done before it opens.
The talk as a product
One argument, tightened until it is repeatable and specific enough to be requested by name. Bookers rebook a talk that landed; they do not rebook a topic.
Press and podcasts
Placements that keep the message moving between stages, chosen for the audience that hires and buys rather than the one that applauds.
The business behind the message
Advisory, programs, licensing, and the products a speaking platform makes obvious. This is usually the majority of the income and almost never the reason people call.
Doctrine

How we think about it.

Four positions that decide how this practice is run. They are stated plainly so you can disagree with them before there is a mandate rather than after.

The stage is a storefront

The fee is the smallest part of the transaction. What a room full of the right people does after the talk is the actual return, and it only happens if something was built for them to do next.

One argument, not five

Speakers get booked for a specific idea people can name. A broad topic is a decision the booker has to make; a sharp argument is one they can sell internally.

The launch is decided before the launch

Book weeks are won in the months before them. Assets, relationships, and pre-orders arranged early are what make a publication week look effortless.

Raise the fee on evidence

Rates move on demand and on delivery, not on tenure. A calendar that is comfortably full is the argument for the next increase, and it is made deliberately.

You do the work you’re known for. We run everything else.

Method

How it runs.

The same four phases as every mandate. The first two happen before there is an agreement to sign.

01

Application

You tell us who you are, where the audience actually lives, and what you are building toward. We are selective, and a fast no is worth more to you than a slow maybe.

Deliverables
  • A read on the audience, the offers, and the existing deals
  • What you want the next three years to look like
  • An honest answer on whether we are the right firm
  • Terms discussed before anyone signs anything
02

The map

Before we take a mandate we audit the whole picture and show you the revenue sitting unclaimed inside what you have already built. Most of it is not a growth problem.

Deliverables
  • Audience, platform by platform, with the concentration risk named
  • Every live deal and contract read for rate and rights
  • The offers you have, and the ones the audience is asking for
  • A ranked list of what to fix first, and what it is worth
03

The build

The gaps get closed in order of what they pay. This is the quarter where the machinery gets built rather than discussed, and it is run by the people who will keep running it afterwards.

Deliverables
  • Rates repriced and the deal template rewritten
  • The content operation stood up and staffed
  • Products and offers built, priced, and launched
  • Contracts, invoicing, and the back office taken off your desk
04

We run it

Stages stay booked and the launch keeps running, with the message moving between them rather than going quiet.

Deliverables
  • Inbound and outbound booking managed to a calendar
  • Fees reviewed and moved on evidence
  • Launch and press campaigns run end to end
  • The business behind the platform operated
Terms

The deal.

Identical across all eight practices, and agreed in writing before any work begins.

Performance-aligned
We are paid out of what the representation produces, on terms agreed before the work starts. A retainer that outlives its results is a bill for the relationship rather than the work, and it is the wrong structure for both sides.
A team, not a point of contact
The specialists who run your deals, your content, and your products are the people you talk to. Nobody relays a message to the person who actually does the work, because that person is already in the room.
You keep ownership
Your name, your audience, and the companies built around them stay yours. We build on shared upside and we do not take control of the asset, which means the arrangement has to keep earning its place.
An exit that is written down
Term, notice, and what happens to live deals and half-built products are agreed at the start, in writing. Knowing how it ends is what makes it safe to begin.
Start

Apply for representation.

Tell us who you are, where the audience lives, and what you are building toward. We answer either way.

How representation works here

MORR Talent is a division of MORR Group. Representation is selective and is accepted by application. Nothing on this page is an offer of representation, and no communication through this page creates a representation agreement or any other engagement.

Terms differ by practice and by the shape of the business around the name. Commission, scope, and term are agreed in writing before any work begins. Where a mandate would require a licence we do not hold, we say so and bring in someone who holds it.