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Study

Study what is already winning.

Look up any account, pull its whole library, see which posts beat their average, and take the opening apart.

Start for free See pricing
MORR
app.morr.group/research
MCFADA
SB

Research

ResearchDecode an account
Drop a link
+ Study a creatorFind ads
Start here
Feed
Wall
What works
Saved posts
Breakdowns
Explore apps
Explore creators
Discover
Outliers and hooks
Trending
Collections
Launch hooks
Talking-head winners
Explore creators
Search TikTok, Instagram and YouTube live: a name, a handle, or a sentence like “fitness creators in LA with 50K+ on TikTok”. Anyone found opens as a profile.
A name, a @handle, or what you're after: fitness creators in LA with 50K+ on TikTok
PlatformsAny sizeNo ceilingVerified or notSort: Best post
#CreatorFollowersOn fileTypicalBest postHit rateAds
1
Dani Reyesstudied
@danireyes · Instagram
412K3886K9.4×
2.1× their median
41%
at 2× median
12 running · 23 on file
2
Cole Ward
@coleward · TikTok
1.2M64310K12×
3.4× their median
33%
at 2× median
none pulled
3
Priya Nair
@priya.builds · YouTube
248K4152K6.8×
1.9× their median
28%
at 2× median
4 running · 9 on file
4
Sam Rivera
@samrivera · Instagram
97K2718K5.1×
2.4× their median
22%
at 2× median
none pulled
5
Noah Brandtstudied
@noahbrandt · TikTok
633K52140K10×
2.8× their median
36%
at 2× median
7 running · 11 on file
9:41
Research
What works, counted from real posts.
Explore
FeedEvery creator you track, newest first
Explore creatorsLook up any account on TikTok, Instagram or YouTube
Outliers and hooksPosts that beat their account, and the openings
CollectionsYour named lists of posts
Kept2 POSTS
3.2x ACCOUNT AVG
2.4x ACCOUNT AVG
Ask about all of it
HomeCalendarStudioProjectsBioLinkMore
Library

Their whole feed, sorted

Pull a creator’s library and sort it by what outperformed, so you are reading the posts that worked instead of scrolling the ones that did not.

Creator feedOutliersExplore creatorsCollections
Replaces
Sandcastles logoSandcastlesChatGPT logoChatGPTClaude logoClaude
Research
+ Add postFilterDate added
TALKING HEAD
@handle.one
140K20.3K250
TREND
@handle.two
35.9K3.7K37
HOOK
@handle.three
43.0K3.6K98
TALKING HEAD
@handle.four
482K27.5K2.8K
Breakdown

What made the post work

Take a post apart to its structure — the hook, the turn and the ask — then write your own from it with Ask beside you.

HookRewrite with AskSave to a collection
MORR
app.morr.group/research
MCFADA
SB

Research

ResearchDecode an account
Drop a link
+ Study a creatorFind ads
Start here
Feed
Wall
What works
Saved posts
Breakdowns
Explore apps
Explore creators
Discover
Outliers and hooks
Trending
Collections
Launch hooks
Talking-head winners
Explore creators
Search TikTok, Instagram and YouTube live: a name, a handle, or a sentence like “fitness creators in LA with 50K+ on TikTok”. Anyone found opens as a profile.
A name, a @handle, or what you're after: fitness creators in LA with 50K+ on TikTok
PlatformsAny sizeNo ceilingVerified or notSort: Best post
#CreatorFollowersOn fileTypicalBest postHit rateAds
1
Dani Reyesstudied
@danireyes · Instagram
412K3886K9.4×
2.1× their median
41%
at 2× median
12 running · 23 on file
2
Cole Ward
@coleward · TikTok
1.2M64310K12×
3.4× their median
33%
at 2× median
none pulled
3
Priya Nair
@priya.builds · YouTube
248K4152K6.8×
1.9× their median
28%
at 2× median
4 running · 9 on file
4
Sam Rivera
@samrivera · Instagram
97K2718K5.1×
2.4× their median
22%
at 2× median
none pulled
5
Noah Brandtstudied
@noahbrandt · TikTok
633K52140K10×
2.8× their median
36%
at 2× median
7 running · 11 on file
Ads

What a brand is running right now

Search the ads live for any brand, so you see the offer and the angle before you write against it.

Ad searchAny brandSave it
9:41
Research
What works, counted from real posts.
Explore
FeedEvery creator you track, newest first
Explore creatorsLook up any account on TikTok, Instagram or YouTube
Outliers and hooksPosts that beat their account, and the openings
CollectionsYour named lists of posts
Kept2 POSTS
3.2x ACCOUNT AVG
2.4x ACCOUNT AVG
Ask about all of it
HomeCalendarStudioProjectsBioLinkMore

Frequently asked questions

Whose accounts can I study?
Any public account. Study reads what is already public on it.
Does it count against my plan?
Yes. Free covers two creators a month and Pro covers fifty — see pricing.
Can they see that I saved them?
No. Your collections are private to your workspace.

The rest of Cloud

One account. Every screen below is part of it.

PlannerThe grid, the week and the calendar in one viewMORR CamShoot with a teleprompter, edit on the phoneAskAn assistant that does the work, not just the talkingPublishingOne draft, nine channelsBioLinkThe link in your bio, with checkout on itCreatorsPlan, shoot, post and sell on your ownManagers & agenciesRun a roster from one accountBrandsA team posting for one company

Start with what already worked.

Free to start. Paid plans raise the limits.

Start for free See pricing