MORR
Case Study

CMG Group

Coach Mentor Guide now "Converge" provides professional & leadership development, executive coaching, and consulting services. Service offerings include: individual executive coaching, team and small group coaching, creation and delivery of professional development programs and curriculum for managers and front-line staff.

01

The Problem

Coach Mentor Guide needed to completely rebrand to draw in new business and create an online presence that would be memorable and attractive to individuals looking for coaching and consulting services.

02

The Process

The strategy consisted of a brand new website, a brand film, a press kit, a podcast, an e-book, a social media strategy, a brand strategy, a series of product launches, and a series of planned social media campaigns.

The Result

Streamlined overall content creation and social media management process, resulting in higher efficiencies and enhanced output, developed a digital growth strategy that doubled client acquisition by 50% and went from 3,000 to 12,000+ connections on LinkedIn. The client used the content to build credibility with prospective new clients. The company got acquired by a more prominent firm.

Thanks to MORR's work, the quality visuals produced have been consistently complimented and the business is growing exceeding the company's expectations. The team was able to take the perspective of who the client was. They were collaborative, thoughtful, professional, and fun to work with.
Dr. Jeff WilliamsonFounder & CEO at CMG Group
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The MORR Ecosystem

Whatever you’re scaling,
there’s a team here that already does it.

MORR OSWe run your growth end to end, and only win when you do. AgencyStrategy, creative, and media that make you the obvious choice. ProductionCommercials and brand films, crafted end to end. TalentRepresentation that turns a name into a real business. VenturesGot the idea? We co-found, build, and launch it with you. WorkDon’t take our word for it, see what we’ve shipped.