MORR
Case Study

Sourced AI

Lead generation platform

Sourced AI is a lead supply network delivering exclusive, intent-screened claimants to law firms, priced per lead with no retainers or setup fees.

Sourced AI
01

The Problem

Firms buy leads that five other firms also bought, or sign retainers for pipelines that never fill. The economics only work for the lead seller. What a firm actually needs is simple: a real claimant, exclusive to them, who wants the conversation.

02

The Build

We built Sourced around that one standard. Every claimant is screened for intent before it reaches a firm, every lead is exclusive, and the pricing matches the value: pay per lead, no retainers, no setup fees.

03

Where It Stands

Sourced AI is live at sourced-ai.com, delivering pre-qualified claimant leads to personal injury and workers’ compensation firms.

Visit Sourced AI →
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The MORR Ecosystem

Whatever you’re scaling, there’s a team here that already does it.

MORR OSWe run your growth end to end, and only win when you do. AgencyStrategy, creative, and media that make you the obvious choice. ProductionCommercials and brand films, crafted end to end. TalentRepresentation that turns a name into a real business. VenturesGot the idea? We co-found, build, and launch it with you. WorkDon’t take our word for it, see what we’ve shipped.